Meet Daniel
The person who sets up and looks after your receptionist.
I’m Daniel Parsons. I set up and manage AI receptionists for small service businesses, so the calls you can’t take still get answered and booked. You deal with me directly, from the first look at your phone setup to the updates after launch.
as an electrical engineer, before any of this.
Daniel Parsons
Founder, That’s Automated · Auburn, Alabama
Where this comes from
I spent 25 years designing embedded systems and FPGA firmware for defense, avionics, and RF, including a display system carried through DO-254 certification, plus calibration and verification firmware for automated semiconductor test equipment.
That work has a specific discipline. You don’t get to say a design works because it worked once on your bench. You show what happens when the input is wrong, when something stops responding, or when the same thing arrives twice.
A phone line has its own version of those cases: a caller who asks something you haven’t covered, a carrier that handles forwarding differently, an urgent call at 9 pm. I plan and test for them before launch, not after a customer finds them.
How I work
Careful setup, then ongoing care.
Look at your calls first
Before configuring anything, I want to know which calls you miss, what callers usually ask, and how your phone is set up. If the receptionist isn’t a good fit, or your line can’t forward the way you need, I’ll tell you before you pay for anything.
Only approved answers
The receptionist says what you’ve agreed it can say about your services, hours, and area. When it doesn’t know, it tells the caller someone will follow up rather than guessing.
Test before launch
We place test calls through the real routing and check the answers and the summaries together before a customer ever reaches it.
Stay responsible after launch
It’s a managed service. I keep it running, review how calls are going, and update it when your hours, services, or answers change.
Other automation work
Alongside the receptionist service, I take on custom automation and integration projects in n8n, Make, GoHighLevel, and Python, from lead follow-up to document processing.
Tell me what happens to the calls you miss.
A few sentences about your business and your phone setup are enough. I’ll reply within one business day, and we can talk it through on a short call.